At the Adam Foundation  we take your privacy seriously and are committed to ensuring that your personal data is protected in accordance with data protection laws and used in line with your expectations. This privacy notice explains what personal data we collect, why we collect it, how we use it, the control you have over your personal data and the procedures we have in place to protect it. When we refer to “we”, “us” or “our”, we mean the Adam Foundation. The privacy team at  Adam Foundation can be contacted at info@adamfoundation.com Our full legal information as a data controller is Adam Foundation / 1211978 / England and Wales

What personal data we collect

• We  collect emergency contact details. Before you disclose to us the personal information of another person, you must obtain that person’s consent to both the disclosure and the processing of that personal information in accordance with our privacy notice.
• we may also collect your personal information like  email address, name and track your location to improve our services and provide a better user experience.

Why we collect personal data and the legal basis for handling your data

• We collect data to improve your browsing experience and to understand how visitors use our website – including the pages they view and how they interact with our content. This information helps us enhance our site and deliver a better user experience.

  Who we share your data with

 We only share your data with trusted third parties when it is necessary to operate our website and services. This includes:

• Google Analytics – We use Google Analytics to understand how visitors use our website, such as which pages are visited and how users navigate the site. Google Analytics collects information using cookies. This data is processed by Google and may be stored on servers located outside the UK.
  Google may also share this data with its own partners when required by law or when processing it on their behalf.
• Service providers / Website hosting – Your data may be stored on secure servers managed by our website hosting provider. These providers only access your data when necessary to perform their services and are bound by contracts to keep your information secure.
• Legal or regulatory requirements – We may share personal data if required to comply with a legal obligation or to protect our rights.

We do not sell or share your personal information with any other third parties for marketing purposes.

We will also share your data if:

we are legally required to do so, for example, by a law enforcement agency, court or the Charity Commission to enforce or apply the terms and conditions of your contract with us it is necessary to protect our rights, property or safety or to protect the rights, property or safety of others we transfer the management out or take over any other organisation or part of it (including us), in which case we may disclose your personal data to the prospective seller or buyer so that they may continue using it in the same way and we will never share your data with any organisation to use for their own purposes.

How do we protect your data?

We take the security of your personal data seriously. We have internal policies and strict controls in place to try to ensure that your data is not lost, accidentally destroyed, misused or disclosed and to prevent unauthorised access. Where we engage third parties to process personal data on our behalf, they are obligated to comply with the requirements of data protection laws are obligated to only use the data for the purpose/s for which it was supplied are under a duty of confidentiality and are required to implement appropriate technical and organisational measures to ensure the security of your data.

Where do we store your data?

All data you provide to us is stored on secure computers or servers located within the UK or European Economic Area. We may also store paper records in locked filing cabinets. Our third party processors will also store your data on secure IT systems which may be situated inside or outside of the European Economic Area. They may also store data in paper files.

How long do we retain your data?

We generally retain your personal data for 3 years to comply with legal, regulatory, and operational requirements.  

How to ask questions about this notice

If you have any questions, comments or concerns about any aspect of this notice or how we handle your data please contact your tutor.

How to contact the Information Commissioners Office (ICO)

If you are concerned about the way your data is handled and remain dissatisfied after raising your concern with our privacy team, you have the right to complain to the Information Commissioner Office (ICO). The ICO can be contacted at Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF or https://ico.org.uk/. 

Changes to this notice

We keep this notice under regular review. Any changes to this notice will be posted here so that you may be aware of how we use your data at all times.

Date of this privacy notice 

This privacy notice was last updated in 07 January 2026.